Corporate Identity
One of our most interesting projects to date. Beyond Blonde breaks all conventions within cookery publishing. Trained at Le Cordon Bleu, Paris, Janice Challander is an accomplished business woman, writer and chef embarking on what could be a lucrative publishing deal to push the notion of food as Theatre; something no other chef has achieved, or had the courage to promote. With Beyond Blonde, if you throw a party and the food isn’t up to scratch (or maybe it’s burnt!) then it’s OK, so long as the wine is flowing, the company is good and the setting is seductive!
The book we’re developing has been carefully considered at all stages, promoting beautiful layouts and typography with intriguing and necessary print finishes in mind. A website will follow, along with all relevant marketing collateral for the book.